7 Proven Strategies for Taking Control of Your Business and Life
In the hustle and bustle of our modern lives, finding the right balance between work and personal life is a daily challenge for most of...
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Oct 3, 20222 min
Be a trailblazer, a changemaker.
There is just a lot going on isn’t there?! It’s relentless. Or is it just me that feels like this? It’s not until you take a step back,...
Jun 15, 20224 min
8 Tips to make your blog “A Brand”
Branding is more than just a logo – it’s a reflection of you, and your brand is your identity. It should create a feeling so that people...
May 9, 20224 min
Why do I need to build an email list?
Everyone’s talking about the day that Instagram and Facebook went down (October 2021). Did you notice it? What did you do without social...
Apr 25, 20224 min
Is finding your purpose overrated?
How do you feel about it? I try not to get too hung up on ‘finding my purpose’, it feels like a bit of a mystical unicorn to me, like...
Apr 20, 20223 min
Repurpose your content – it’s not cheating!
Please, please, please repurpose your content. Constantly creating new and engaging content is one of the biggest things people struggle...
Apr 14, 20225 min
Storytelling, business comms and copywriting tips
Social media is no longer about broadcasting. When marketers first started using social media as a marketing channel, there was less...
Mar 31, 20228 min
How to start a craft blog: questions, tips and ideas for handmade businesses
What a blog is and how it can benefit people with a handmade business? When blogging originally started it was more like a diary that...
Jan 4, 20224 min
Content trends in 2022
Online businesses and services exploded during the pandemic and continue to grow. This means that businesses need to work harder to set...
Dec 19, 20211 min
Tips for tone of voice
Tone of voice isn’t just ‘the way a person is speaking to someone’ – it applies to your brand copy too and not just how you sound when...
Dec 13, 20214 min
Consistency in content marketing
Consistency in content marketing means what you share, when and how you share it. Your content should carry a unique voice and style and...
Oct 30, 20213 min
6 ways to free your creativity and boost your confidence.
My no.1 tip for standing out and being seen by the right people is to make sure everything you do is your idea. By all means, gather all...
Aug 26, 20212 min
Pain point marketing and selling should be a thing of the past
“The Pain Point: Selling Your Clients What They REALLY Want · The amount of pain your client or customer is in will determine whether...
Aug 18, 20212 min
Useful journal prompts to work through the fear
Fear manifests in all kinds of ways, from daily procrastination to full blown anxiety and self-sabotage. You know that as a freelancer or...
Feb 12, 20212 min
Julia Ferrari says “You need show everybody you’re an expert.”
Meet Julia, owner of Julia Ferrari Web Design. Julia is super passionate about supporting small businesses and creating the website they...
Jan 15, 20213 min
What is energy management and how can it help you?
Some days I work on lots of little things and feel great because I’ve ticked lots off my list. I feel a real sense of achievement. On...
Jan 4, 20212 min
The Importance Of Good Copywriting For Your Website
You might think that with the rise in social media use that websites are no longer the main focus and SMO (social media optimisation) is...
Jan 3, 20212 min
The one surprising thing I learnt in 2020
It’s not resilience, patience or how to fly the positivity flag again and again. What I’ve actually learnt is how to listen to myself....
Nov 19, 20203 min
Here’s why copywriting is essential for your business
Do you carefully consider the words you’re writing? I’m not saying that you need to take a course to learn how to be a copywriter BUT...
Apr 23, 20203 min
I’m not a poster parent for the perfect work-life balance but these 6 things help
Working parents know that the juggle between work and family is more often than not a struggle, it’s a total nightmare. I’m not convinced...
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